Intern - Product Marketing (6 months)
Cashfree Payments · Bengaluru, Karnataka, India
Internship · Entry level · Posted 13 days ago
Role: Product Marketing Intern (Secure ID) – 6 Months Internship
Location: Bangalore - Eco-world
At Cashfree Secure ID, we're not just building B2B fintech products, we're rewriting the rulebook on identity verification. We believe Secure ID can be the "identity OS" for India's digital economy. We're looking for a Product Marketing Intern who loves turning product depth into sharp narratives, decks, and campaigns that move pipelines.
What you'll work on:
Campaigns Management end-to-end. Plan, brief, and ship integrated campaigns across LinkedIn, email, paid media, and events from messaging to creative to performance tracking. Own outcomes, not just outputs.
Craft Collaterals that scale. Craft pitch decks, product one-pagers, sales enablement collateral, Landing Pages, and case studies that arm our sales team to win. Take dense product capabilities and turn them into stories CXOs lean in for.
Sharpen the messaging. Dig into customer pain points (fraud, drop-offs, compliance), competitor positioning, to write copy that educates and converts landing pages, ad creatives, sales emails, partner pitches.
Collaborate like a pro. Work cross-functionally with product, sales, design, brand and ops to ship campaigns, AI Agents, and collaterals that actually get used by real teams and drive real numbers.
Measure and iterate. Track campaign performance, A/B test creatives, dig into MoEngage/Meta/LinkedIn data, and use what you learn to make the next campaign better than the last.
You'll thrive here if you:
Love product marketing, the craft of taking a complex product, finding its sharpest wedge, and translating it into decks, campaigns, and copy that move people.
Write clearly and confidently.
Obsess over craft, whether it's a deck layout, a landing page headline, a campaign brief, or an InMail subject line.
Are self-driven, resourceful, and don't wait around for full briefs, you spot gaps, propose campaigns, and ship.
Want to do real work, not just shadow, your decks will go to real CXOs, your campaigns will run live, and your numbers will be on the dashboard.
Bonus points if you:
Have built decks, landing pages, or campaigns for a startup, college fest, club, or side project.
Are comfortable reading product specs, API docs, or competitor websites and pulling out the messaging gold.
Know your way around tools like Canva, Figma, Claude, MoEngage, Google Tag Manager, or Campaign Managers (Meta, LinkedIn, Google).
Have a point of view on B2B fintech, regtech, or how India's digital identity stack is being built.
This isn't your average intern role. You'll be a marketer, a strategist, a storyteller for one of India's fastest moving identity/regtech products. If you want to launch your career in B2B product marketing, building decks that close deals, running campaigns that move pipelines, and shaping how India's digital economy thinks about identity, let's talk.