Lead Business Intelligence Analyst

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environment that champions curiosity, collaboration, and innovation, all while
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Job summary: We are seeking a Lead Business Analyst to join our Business
Intelligence team and play a critical role in shaping how data, insight, and AI
are translated into commercial advantage across the Revenue Organization. This
role will act as a senior individual contributor and thought partner to RevOps,
Sales, Marketing, Customer Success, and Finance.The Lead Business Analyst will
own the definition, delivery, and continuous improvement of commercial
analytics, KPI frameworks, and executive-ready reporting. They will work closely
with Data Engineering and Systems teams to ensure data accuracy, clarity, and
usability — while maintaining a strong focus on business outcomes rather than
reporting/predicting output alone.
Critically, this role sits at the intersection of data, AI, and people. The
ideal candidate will be as comfortable enabling a frontline sales rep to
understand and act on a dashboard as they are presenting strategic insight to a
C-suite audience. They will also be a confident and curious adopter of large
language model (LLM) tools — using AI to accelerate their own analytical
workflow and helping the wider business do the same.
 

Key Responsibilities

* Business Analysis & Stakeholder Partnership
* Act as the primary analytics partner to senior commercial stakeholders
across Sales, Marketing, Customer Success, and Revenue Operations.
* Apply strong business analysis discipline — translating ambiguous business
questions into well-scoped requirements, clear success criteria, and
structured analytical briefs before any build begins.
* Proactively surface insights, trends, risks, and opportunities that inform
decision-making at leadership level.
* Support strategic initiatives such as CRM consolidation, demand
intelligence optimization, territory and book-of-business changes, and
forecasting improvements.
* Own end-to-end project management of analytics deliverables — from
requirements gathering and prioritization through to delivery, adoption,
and iteration — ensuring stakeholders are informed and timelines are met
* Communication, Enablement & Influence
* Demonstrate exceptionally strong communication skills across all levels of
the organisation — from crafting executive narratives for senior leadership
forums to running hands-on enablement sessions for managers and frontline
sales representatives.
* Translate complex data, AI outputs, and analytical findings into
plain-language stories that drive clarity, confidence, and action.
* Design and deliver enablement programmes that help managers and reps
understand, trust, and act on dashboards, KPIs, and AI-generated insights —
building genuine data literacy across the Revenue Organisation rather than
dependency on the BI team.
* Champion clear, consistent communication of what metrics mean, how they are
calculated, and why they matter — removing ambiguity at every level.
* Influence without authority; build credibility with senior stakeholders
through the quality of insight and the integrity of the underlying data.

* Analytics, Reporting & Insight
* Own the design and delivery of executive-level dashboards and self-service
reporting, primarily using Power BI.
* Ensure consistent definitions and calculations for revenue KPIs, North Star
metrics, and commercial performance indicators.
* Conduct deep-dive analyses to diagnose performance issues and recommend
actionable next steps.
* Write and optimise advanced SQL queries to extract, transform, and validate
data across our Databricks data warehouse and connected source systems.
* Leverage Databricks as the central analytical platform — working within
notebooks, SQL warehouses, and the broader Lakehouse environment to build
reliable, scalable analytical outputs.

* AI & LLM Integration
* Be a power user and internal advocate of LLM-based tools, including
Microsoft Copilot and Anthropic Claude (including Claude Code), using them
to accelerate analysis, generate and review SQL, draft communications, and
surface insight more efficiently.
* Help define and create LLM agents for the Go To Market organisation –
connecting context to frontline AI tools such as MS Copilot and Salesloft.
* Proactively identify opportunities to embed LLM and AI capabilities into BI
workflows, dashboards, and analytical processes — raising the ceiling of
what the team can deliver.
* Work with the Senior Manager of BI to evaluate and scale AI-assisted
analytics approaches across the team, including the use of Databricks'
native LLM and AI capabilities.
* Help commercial stakeholders and frontline teams understand and
appropriately trust AI-generated outputs — building confidence in AI tools
through clear explanation, demonstration, and enablement.

* Data Modelling & Quality
* Partner with Data Analytics Engineers to define analytical data models that
support revenue, pipeline, customer lifecycle, and performance reporting.
* Validate data accuracy and integrity across the analytics layer,
proactively identifying and resolving issues before they impact
decision-making.
* Contribute to data governance standards, metric documentation, and
reporting best practices.
* Technology & Tooling Context
* * The Lead Business Analyst will work within a modern BI and revenue
intelligence stack, including:
* Layer Tools
* Data Warehouse & Analytics Databricks (central data warehouse with LLM
capabilities)
* BI & Visualisation Power BI
* AI & LLM Tooling Microsoft Copilot, Anthropic Claude, Claude Code,
Databrick Genie, Databricks hosted LLM models
* Core Commercial Systems Salesforce (multiple instance), PlanHat, &
* Revenue & Demand
* Intelligence Clay
* Sales Enablement &
* Engagement Salesloft (including AI and conversational intelligence) &
HighSpot
* A strong understanding of how these systems connect — and how data flows
end-to-end from source systems to executive dashboards and frontline
tools — is essential.
* Required Experience & Skills

* * 8+ years of experience in a Business Analysis, Analytics, or BI within a
SaaS or technology-driven organisation.
* Experience supporting RevOps, Sales Operations, or Commercial Analytics
teams.
* Advanced SQL skills — comfortable writing complex queries, debugging data
issues, and working directly within a cloud data warehouse environment;
Databricks experience strongly preferred.
* Strong business analysis capability — proven ability to scope, structure,
and document analytical requirements with rigour before moving into
delivery.
* Proven project management skills — able to manage multiple concurrent
workstreams, set and meet deadlines, and maintain clear stakeholder
communication throughout.
* Exceptionally strong communication skills — a natural and compelling
communicator in written and verbal form, equally effective presenting
strategy to a VP as running a training session for a team of account
executives.
* Demonstrated experience designing and delivering stakeholder enablement on
data, dashboards, or analytics tooling — not just building outputs, but
ensuring they are understood and adopted.
* Proven experience delivering executive-ready dashboards and self-service
reporting (Power BI preferred).
* Strong commercial and revenue-focused business acumen.
* Active and confident user of LLM tools such as Microsoft Copilot or
Anthropic Claude in a professional analytical context.
* Preferred Experience

* * Hands-on experience with Databricks — including SQL warehouses, notebooks,
and the Lakehouse architecture.
* Experience using Claude Code or similar AI coding assistants to accelerate
SQL development, data validation, or analytical scripting.
* Familiarity with CRM and GTM analytics — Salesforce, pipeline reporting,
forecasting, MEDDPICC, territory models.
* Hands-on Experience with Clay
* Ideally experience with Python (e.g. connecting to APIs)
* Exposure to building or scaling data literacy programmes within a
commercial organisation.
* What Success Looks Like

* Leaders trust the dashboards and insights/recommendations produced and use
them to run the business with confidence.
* Managers and frontline reps understand and act on data, insights, and AI
outputs — because this role has invested in enabling them, not just building
for them.
* KPIs and metrics are clearly defined, consistently applied, and widely
adopted across the organisation.
* LLM and AI tools are meaningfully embedded into BI workflows, improving
speed, quality, and reach of analytical output.
* The BI team is seen as a strategic partner — not just a reporting function.
* Data quality issues are proactively identified and resolved before impacting
decision-making.
* Projects are delivered on time, with clear communication and minimal
surprises for stakeholders.

Cision is the global leader in consumer and media intelligence, engagement, and
communication solutions. We equip PR and corporate communications, marketing,
and social media professionals with the tools they need to excel in today's data
driven world. Our deep expertise, exclusive data partnerships, and award-winning
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enable over 75,000 companies and organizations, including 84% of the Fortune
500, to see and be seen, understand and be understood by the audiences that
matter most to them.
 
Cision is committed to fostering an inclusive environment where all employees
can be their authentic selves and perform at their best. We believe diversity,
equity, and inclusion is vital to driving our culture, sparking innovation and
achieving long-term success. Cision is proud to have joined more than 600
companies in signing the CEO Action for Diversity & Inclusion™ pledge
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named a “Top Diversity Employer” for 2021 by DiversityJobs.com
[https://diversityjobs.com/].
 
Cision is proud to be an equal opportunity employer, seeking to create a
welcoming and diverse environment. All qualified applicants will receive
consideration for employment without regard to race, color, religion, sex,
gender identity or expression, sexual orientation, national origin, genetics,
disability, age, veteran status, or other protected statuses.
 
Cision is committed to the full inclusion of all qualified individuals. In
keeping with our commitment, Cision will take the steps to assure that people
with disabilities are provided reasonable accommodations. Accordingly, if
reasonable accommodation is required to fully participate in the job application
or interview process, to perform the essential functions of the position, and/or
to receive all other benefits and privileges of employment, please contact
hr.support@cision.com
 
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