Public Relations Manager I, APAC (Delhi/NCR)

About Coursera

Coursera and Udemy are now one company, creating one of the world's most
comprehensive skills development platforms for the AI era. This strengthens our
ability to accelerate AI-powered innovation and shape how the world discovers
and builds skills at a pivotal moment of change. Read more about the combined
company by visiting our blog
[https://blog.coursera.org/coursera-and-udemy-are-now-one-company-creating-the-worlds-most-comprehensive-skills-platform/].

Coursera was launched in 2012 by Andrew Ng and Daphne Koller with a mission to
provide universal access to world-class learning. Coursera partners with leading
university and industry partners to offer a broad catalog of content and
credentials, including courses, Specializations, Professional Certificates, and
degrees. Coursera’s platform innovations — including AI-powered personalized
guide and features, like Role Play and Course Builder, and role-based solutions
like Skills Tracks — enable instructors, partners, and companies to deliver
scalable, personalized, and verified learning. Institutions worldwide rely on
Coursera to upskill and reskill their employees, students, and citizens in
high-demand fields such as GenAI, data science, technology, and business, while
learners globally turn to Coursera to master the skills they need to advance
their careers. Coursera is a Delaware public benefit corporation and a B Corp.
Coursera recently combined with Udemy to create one of the world’s most
comprehensive skills development platforms.

Why Join Us

At Coursera, we’re looking for inventors, innovators, and lifelong learners
ready to shape the future of education. You’ll help build global programs and
tools that power online learning for millions turning bold ideas into real
impact. People who thrive here are customer-first builders who move fast,
simplify ruthlessly, and iterate relentlessly on the metrics that matter. 

We’re a globally distributed team that comes together intentionally for
collaboration, complex problem-solving, and key milestones — creating
opportunities for teams to do their best work together. Our virtual hiring and
onboarding experience makes it easy to join us and start making an impact from
anywhere. If you’re ready to make a global impact, help scale unique products
across Coursera + Udemy, and grow your career, apply below.

Job Overview:
The Public Relations Manager I, APAC will sit on the global communications team
and report to the APAC PR Lead. The role is fully-remote and India-based. The
communications team is responsible for telling the story of how Coursera is
shaping the future of work and education, and transforming lives through access
to high-quality, job-relevant education. The team is a nimble, high-impact, and
globally-distributed group that works with key business stakeholders and
cross-functional partners in a fast-paced, dynamic environment to tell the right
stories to the right audiences at the right time. 

We’re looking for a mission-driven communications professional to support our
APAC business including B2C, university and industry partnerships, and degrees
and enterprise, with a focus on India, Singapore, Indonesia, the Phillipines,
Thailand and other relevant markets. You’ll help craft media strategies that
showcase Coursera as a top destination to help institutions lead skills
development and for individuals to earn high-quality credentials. Coursera
offers three solutions dedicated to each institution — Coursera for Business,
Coursera for Governments, and Coursera for Campus. Together they convene an
ecosystem of institutions to build a framework for lifelong learning that
reaches people at every stage of civic life — during their studies, during their
careers, and any point in between. You’ll work closely with cross-functional
counterparts in marketing, public policy, customer success, sales and legal to
support new announcements and launches. You’ll also lead proactive storytelling
and thought leadership across the enterprise and consumer PR segment, craft
story/messaging and media strategy around quarterly earnings, business
milestones, and corporate momentum, as well as proactively build and deepen
relationships with business of higher education, technology, and policy
reporters. Hear more in CNBC TV18 [https://www.youtube.com/watch?v=Qb0OyfRDV84],
MoneyControl [https://www.youtube.com/watch?v=MlwIs5iyfoo], and The ET Podcast
[https://www.youtube.com/watch?v=C6NIITs0XiE]. Read more in HRM Asia
[https://hrmasia.com/human-intelligence-empowers-the-workforce-to-navigate-the-rapid-acceleration-of-ai/],
ET Education
[https://education.economictimes.indiatimes.com/news/higher-education/india-must-turn-ai-skills-into-innovation-and-job-creation-to-emerge-as-a-global-education-hub-anthony-salcito-coursera/129770942]
and Forbes
[https://www.forbesindia.com/article/news/bringing-coursera-and-udemy-together-gives-learners-more-choice-coursera-ceo/2989683/1].

The ideal candidate is a creative storyteller, fast learner, and self-starter,
with a track record of building relationships with key Indian and APAC consumer
and business media that lead to high-impact results. The ideal candidate will
have a passion for Coursera’s mission and strong writing, communication, and
cross-functional collaboration skills. 

Responsibilities:

* Craft regional PR plans and messaging for the consumer and enterprise
segments
* Work with agencies across key markets to coordinate launch rollout,
briefings, and coverage tactics
* Build relationships with business, HR, tech, consumer, policy and higher ed
reporters
* Advance thought leadership program with strong speaker placements, bylines,
and proactive outreach
* Take a lead role in drafting localized PR collateral such as briefing books,
blog posts, and press releases
* Train local leadership and visiting executives for media interactions,
effective messaging, and sensitivity to local issues; coordinate with HQ on
critical communications

Qualifications:

* 4 + years of relevant PR experience. In-house and PR agency experience will
both be considered. 
* Ability to manage senior executives, and engage in the strategic planning
process and conversations.
* Strong media relations skills.
* Demonstrated history of using data and insights to power thought leadership
and media conversations
* Exceptional writing skills, with a track record in using data and insights to
power strategic storytelling. 
* Strong project management skills and experience with cross-functional
coordination and agency management. 
* Bachelor’s degree in communications, journalism, or related field – or
equivalent in professional experience.  

Nice to haves:

* Experience working in education, edtech, or B2C late-stage startups or public
technology companies. 
* Experience working on both sides – at a PR agency and in-house.
* Experience working with large public technology companies with a globally
distributed workforce. 
* Experience working with senior leadership on keynotes and thought leadership
pieces.
* Experience working across multiple countries in APAC.  

If this opportunity interests you, you might like these courses on Coursera:

* Leadership Communication for Maximum Impact: Storytelling
[https://www.coursera.org/learn/leadership-storytelling]
from Northwestern University
* Integrated Marketing Communications: Advertising, Public Relations, Digital
Marketing and more
[https://www.coursera.org/learn/integrated-marketing-communications]
from IE Business School
* The Nuts and Bolts of Public Relations
[https://www.coursera.org/learn/the-nuts-and-bolts-of-public-relations?specialization=introduction-to-public-relations-and-the-media]
from University of Colorado Boulder
* Storytelling and influencing: Communicate with impact
[https://www.coursera.org/learn/communicate-with-impact]
from Macquarie University

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